Ad spending for the U.S. healthcare industry last year hit a record $9.7 million, up 11%. TV still rules, but the consumers increasingly are looking online for answers.

Download "Healthcare Marketing", a report from Advertising Age and AdGooroo parent company Kantar Media that looks at major marketing trends in the healthcare sector. 

The report examines:

  • The healthcare advertising market
  • Hospital and medical advertisers
  • Online and mobile healthcare resources
  • Spotlight on Diabetes
  • Healthcare consumer profiles
  • Physician profiles

To download the report, please submit the form on the right. 

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