The Luxury Market and Paid Search


An AdGooroo Special Report

Download AdGooroo’s eye-opening new report “The Luxury Market and Paid Search” to view a detailed analysis of the search advertising activity of Luxury Brands, their Authorized Sellers and the large “gray market” of unauthorized Discounters and Resellers—all competing for the same shoppers as they search Google for personal luxuries to purchase.

The report includes:

Analysis of Paid Search activity across five Luxury shopping categories

  • Apparel
  • Beauty & Cosmetics
  • Shoes
  • Handbags
  • Watches

Examinations of the following within each of the five Luxury categories

  • The Top 10 Luxury Brands by Paid Search spending
  • The Top 10 Retailers by Paid Search spending
  • Share of Voice based on Paid Search impressions
  • Retailers sponsoring branded keywords of the Top 10 brands

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